The origin of the word hints at how to be persuasive. The latin ‘persuasivus‘ is about being ‘convinced by reasoning’. So even though emotion plays an important part, our focus should be on a compelling argument and reasoning to back it up. You don’t need to employ manipulative tricks to be persuasive, the core skill More…
How to END a speech with power and impact
The universe has no end. Doesn’t that blow your mind a little? When you look up in the sky, it doesn’t end. Ever. This is difficult for humans to fathom. Our brain can’t process things that don’t end. It causes overwhelm, which shuts down our processing and recall faculties. This, however, creates a unique opportunity. More…
Public Speaking Simplified
The Vivid Method simplifies Public Speaking and helps you be more persuasive in: Speeches, Presentations, Media conversations. How? It shows you how to eliminate the interference caused by normal speaking nerves and information overload. On top of that it provides tools to structure information to bring it to life. This helps you think clearly – More…
Speech outline example: Steve Jobs Stanford address
How does Steve Jobs plan a speech? The structure of Steve Jobs speeches varied depending on his goals for the communication event. But he always had 2 things; a clear take-home message and an engaging structure. For example, this speech tells an amazing story and shares unique life lessons, but it’s also a wonderful example of More…
4 ways to start a speech strongly
The most important thing when starting a speech or presentation is to make it clear to the audience where you are taking them. Think about a typical person in your audience. Their mind is full of to-do lists and daydreams; and you walk on stage. They’ve sat through boring presentations in the past and More…
Communication Coaching: Using standup comedy for book publicity
Amy Doering is releasing a book and wanted book publicity and media promotion. We decided on a unique approach; we would create a 5 minute standup comedy routine using the stories in the book. Here’s Amy talking about the Coaching Project; how she was able to control nerves by refining the material and using a More…
Instructions for VividOutline iPhone App.
First, create your speech Outlines at SpeechOutline.com (See bottom of page for a refresher on how to do this). Step 1, open the iPhone app! Type in your Username and Password. Or simply use the ‘Demo Account’ which has 4 Outlines to play with. Scroll through your List of Outlines (they are automatically downloaded from More…
Instructions for Vivid iPad App
First, create your Speech Outlines at SpeechOutline.com (see bottom of page for a refresher on how to do this). Type in your Username and Password Or simply use the ’Demo Account’ which has 4 Outlines to play with. Scroll through your List of Outlines (which were created at SpeechOutline.com) Choose one by touching it on the left More…
How much to tell the media? (AFL football example)
There was an interesting comparison of media management at the recent Hawks v Western Bulldogs match at the MCG. The Bulldogs President (Smorgan) and the Hawks President (Kennett) were sitting opposite each other on the head table at the President’s lunch. When I started consulting for the Hawks as their Communication Advisor in More…
Jeff’s final speech as Hawks President
I was lucky enough to be invited to the President’s Lunch for the Hawks game against the Western Bulldogs last week. Jeff Kennett spoke for the last time at this event as Hawks President. His stint ends at the club’s AGM on December 14, when Andrew Newbold takes over. The room was full with 600 More…
