CEO Magazine interviews Cam Barber on Messaging and Public Speaking

“The Power of Messaging” Communicate your business message in the most memorable way by learning the tools of effective public speaking. By Skye Hoklas, CEO Magazine, September 2015. Public speaking is the process or act of performing a presentation or speech to a live audience in order to inform, influence, or entertain. For some, it More…

How much to tell the media? (AFL football example)

There was an interesting comparison of media management at the recent Hawks v Western Bulldogs match at the MCG. The Bulldogs President (Smorgan) and the Hawks President (Kennett) were sitting opposite each other on the head table at the President’s lunch.     When I started consulting for the Hawks as their Communication Advisor in More…

Richard Branson: Master of the Vivid Message

Last week my wife attended a party hosted by Richard Branson. He is a genius at getting the media to come to him so he can deliver messages about his business. In this case, the party was to launch new flights between Australia and South Africa. And Sir Richard doesn’t disappoint the media. By taking More…