Message Doctor: How to convince people to support great ideas

Ok. Vagina. There, I’ve said it. It made me feel awkward, but it needed to be said to outline an example of one doctor’s attempt to convince surgeons to change their behaviour. A few years ago, I worked with Dr Marcus Carey, a Melbourne-based uro-gynaecologist to help him ‘sell’ his great ideas. He had developed a groundbreaking medical procedure More…

Book titles with a vivid message. Top 50 examples 1-10

A vivid message opens a window in the mind for more information. Great book titles capture interest in just a few words and draw you in to open the book and read more.   Find a vivid title for your communication project The title for your speech or presentation – or the tagline for your brand More…

How to make a ‘save’. Update on Michael Bay meltdown

Wow. I’ve had a lot of questions on Michael Bay’s public speaking meltdown at CES and the article I wrote about it. It’s painful to watch because many of us have either had public-speaking-anxiety-driven experience – or worried about one. So I thought we’d focus on how to make a ‘Save’ when there is a More…

How to avoid a Michael Bay presentation meltdown

Michael Bay, one of hollywood’s hottest directors (eg: Transformers movies) and worth $400 million, had a public speaking meltdown yesterday and abruptly walked off stage mid presentation. It started with Bay joining Joe Stinziano, Executive VP of Samsung, on stage at CES (Consumer Electronics Show). After a minute or so, he lost his place, panicked and More…

Cam Barber Public Speaking interview on ‘Big Marketing’

Here’s how Tim Reid opens the interview: Cam Barber developed The Vivid Method to help  you overcome the fear of public speaking.  And thank God! I mean who doesn’t (you know what) themselves when they have the opportunity to get up on a stage or present to an audience of more than one?!  But here’s More…

Create a Persuasive Message in 2 steps

We all need to be persuasive. We need a vivid message to convey the true value of our idea or it will be lost to the world. I coached a scientist who’s pitch for funding wasn’t getting anywhere. His newly developed technology was groundbreaking. He was a likeable and energetic presenter, but explained his technology More…

Kevin Rudd ‘caught’ shuffling speaker notes in debate – how important are notes?

Sunday night was the first Election debate with Kevin Rudd and Tony Abbott. There’s plenty of commentary on who won and why. My view is below. However, I thought I’d use this opportunity to address a side story: Kevin Rudd’s use of speaker notes. The first headline I saw on Monday morning was: CAUGHT RUDD More…

How to write a speech in only 15 minutes

Parkinsons’s Law controls how you write a speech. I know it controls how I write a speech. When I ignore it’s power, productivity bleeds out of me, soaking the floor under my desk. “Work expands to fill the time allotted to it.” That’s Parkinson’s Law. So, if you have an hour to do something, it will More…

A short speech – create a 3 minute speech that rocks

I’m in the Charles Pearson Theatre at the University of Melbourne, watching 12 short speeches. It’s a 3 minute speech competition called the 3 minute Thesis. These annual, 3 minute speech competitions challenge Ph.D and Masters students to effectively communicate 3-1/2 years’ of technical research into a short speech. Their task is to convey only the most important More…

Drugs for public speaking fear: Should I take Beta Blockers?

Beta blockers are a class of drugs for anxiety that block the action of adrenaline in the body. Therefore the physical symptoms of the stress response are reduced. I’m often asked if they should they used for public speaking fear? Firstly, beta blockers are not officially drugs for anxiety, but cardiac medications. However, by reducing some of the More…