Hillary Clinton’s election loss was a messaging failure

Public speaking gets better results when it’s built on great messaging. Vivid messages can be the deciding factor in the success of a person, a business or an idea. The 2016 Presidential election is an example. If you look at the Trump v Clinton election through a Messaging Lens, you see a clear winner. Donald Trump.   Trump’s More…

Cam Barber – message man

Cam is a speaker, speaking coach and speechwriter. His background as a radio executive helped him understand how to get inside the mind of an audience and trigger message recall. He developed the Vivid Method for Public Speaking as a response to the mechanical acting skills being taught for business presentations and media settings. The More…

Cam Barber on Message Delivery in Victorian Election – Crikey.com.au

The Power of Messaging and Message Delivery   I was interviewed by Dan Moss of crikey.com.au on Friday for an article about the image and messaging of the two key candidates in the Victorian election, Denis Napthine and Dan Andrews. Here are the good bits 🙂 in the second half of the article:   “Napthine scored highly on More…

On leadership: Is excellence a dirty word? (with Steve Waugh)

Leaders love the word ‘excellence’. It’s used to set high standards and encourage a team to greatness. But is it overused? (Hint: Yes!). Could it even point people in the wrong direction? When should you and your team stop pursuing excellence? Steve Waugh, one of Australia’s greatest sporting leaders with strong opinions on leadership style, explained the problems he observed with More…

Message Doctor: How to convince people to support great ideas

Ok. Vagina. There, I’ve said it. It made me feel awkward, but it needed to be said to outline an example of one doctor’s attempt to convince surgeons to change their behaviour. A few years ago, I worked with Dr Marcus Carey, a Melbourne-based uro-gynaecologist to help him ‘sell’ his great ideas. He had developed a groundbreaking medical procedure More…

Ashton Kutcher speech uses Steve Jobs’ Structure

I love writing about Steve Jobs and his incredible communication skills. And this Ashton Kutcher speech let’s me do it again. For example, How Steve Jobs’ messaging changed the world, Steve Jobs top 5 leadership messages and particularly the speech outline of his famous Stanford graduation speech. Jobs’ ability to leverage message and structure helped Apple More…

How to make a ‘save’. Update on Michael Bay meltdown

Wow. I’ve had a lot of questions on Michael Bay’s public speaking meltdown at CES and the article I wrote about it. It’s painful to watch because many of us have either had public-speaking-anxiety-driven experience – or worried about one. So I thought we’d focus on how to make a ‘Save’ when there is a More…

How to avoid a Michael Bay presentation meltdown

Michael Bay, one of hollywood’s hottest directors (eg: Transformers movies) and worth $400 million, had a public speaking meltdown yesterday and abruptly walked off stage mid presentation. It started with Bay joining Joe Stinziano, Executive VP of Samsung, on stage at CES (Consumer Electronics Show). After a minute or so, he lost his place, panicked and More…

Create a Persuasive Message in 2 steps

We all need to be persuasive. We need a vivid message to convey the true value of our idea or it will be lost to the world. I coached a scientist who’s pitch for funding wasn’t getting anywhere. His newly developed technology was groundbreaking. He was a likeable and energetic presenter, but explained his technology More…

Great speeches – David Morrison ‘The standard you walk past…’

The leadership message is clear in this David Morrison speech. “The standard you walk past is the standard you accept.” “If that does not suit you then get out.” It’s recognised as one of the great speeches of recent years. In the midst of another sex scandal, around a “Jedi Council” internet sex ring, the leadership speech More…