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What's Your Message?

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Quick tip: Use memory hooks

Think of the listener’s mind as a smooth marble ball. When you speak, most ideas slide off. Your audience may be ‘aware’ of what you are saying, but the information is not sticking. Solution: personalise your examples by connecting with something already in the mind. This will act like a hook for your ideas. Memory hooks…

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  • Training
  • Read the book: What’s Your Message?
  • Resources
    • Speech Outline Examples
    • Blog posts
    • Message Strategy sessions
    • Cam Barber bio
    • Vivid Kit
    • Vivid Outline workbook
  • Contact