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Cam interviews Amanda Lee who is the Content Director at Perth radio station 92.9FM.
Amanda talks about:
Her leadership Message to her managers, “Is everything in your team aligned to create great content?”
Her realisation that, even thought she wasn’t nervous as a speaker, she knew she wasn’t clear enough.
And her question: How do I get so confident about what I’m delivering that I don’t need notes?

Top Messages in this episode:

“It’s really important to have strong messaging as a leader.”
“Great leaders inspire people.”
“We are Perth’s number 1 radio station for hits and old school.”
“We play all the hits the current hits that everyone loves and also the old school you grew up with.”
“Get up with Heidi and Woody.”
“Get a lift home with Hamish and Andy.”
“Radio is an intimate relationship with the listener.”
“Who do we target, and whats important to them, what content are they interested in.”
“My role is to create a positive and creative culture.”
“Our trademark = our principles and guidelines.”
“Respect for each other, not taking things personally, celebrating wins.”
“Normally a message is not a question, it is a statement.”
“Is everything aligned in your team to create great content?”
“So many business now need to create good content in order to succeed.”
“As a leader you shouldn’t go in and change everything straight away, start by observing and asking lots of questions.”
“You gotta encourage your team to move with you, that takes strategy.”
“Rome was not built in a day.”
“I used to be a public speaker in school, I was brilliant, won all the competitions.”
“I didn’t care what people thought.”
“I want to be remembered for my messages and for my vision.”
“You gotta ask for help, it’s all about self development.”

Show Notes:

0:32 intro
1:19 Messaging Amanda uses in her role?
1:49 The main strategies and key messages that are used at the radio station.
2:45 The radio stations secondary message.
3:27 As a person in a leadership position what is her message to her team?
4:31 The tag lines and messages, Amanda uses to guide and encourage creativity.
6:28 “Is everything aligned in your team to create great content?”
8:04 What Amanda believes a leader should do when they join a new team.
9:51 Amanda’s challenges she had as a public speaker.
11:10 Amanda’s time as on-air presenter affected her speaking in front of people.
12:40 Getting help from Cam on strong messaging.
13:13 Amanda’s triggers that lead to a lack of confidence.
14:28 Why you should ask for help.