“The Power of Messaging” Communicate your business message in the most memorable way by learning the tools of effective public speaking. By Skye Hoklas, CEO Magazine, September 2015. Public speaking is the process or act of performing a presentation or speech to a live audience in order to inform, influence, or entertain. For some, it More…
Communication Coaching: Using standup comedy for book publicity
Amy Doering is releasing a book and wanted book publicity and media promotion. We decided on a unique approach; we would create a 5 minute standup comedy routine using the stories in the book. Here’s Amy talking about the Coaching Project; how she was able to control nerves by refining the material and using a More…
Instructions for VividOutline iPhone App.
First, create your speech Outlines at SpeechOutline.com (See bottom of page for a refresher on how to do this). Step 1, open the iPhone app! Type in your Username and Password. Or simply use the ‘Demo Account’ which has 4 Outlines to play with. Scroll through your List of Outlines (they are automatically downloaded from More…
Instructions for Vivid iPad App
First, create your Speech Outlines at SpeechOutline.com (see bottom of page for a refresher on how to do this). Type in your Username and Password Or simply use the ‘Demo Account’ which has 4 Outlines to play with. Scroll through your List of Outlines (which were created at SpeechOutline.com) Choose one by touching it on the left More…
How much to tell the media? (AFL football example)
There was an interesting comparison of media management at the recent Hawks v Western Bulldogs match at the MCG. The Bulldogs President (Smorgan) and the Hawks President (Kennett) were sitting opposite each other on the head table at the President’s lunch. When I started consulting for the Hawks as their Communication Advisor in More…
Jeff Kennett final speech as Hawks President
I was lucky enough to be invited to the President’s Lunch for the Hawks game against the Western Bulldogs last week. Jeff Kennett spoke for the last time at this event as Hawks President. His stint ends at the club’s AGM on December 14, when Andrew Newbold takes over. The room was full with 600 More…
Groundbreaking new app – VividOutline for iPad
Is this app really groundbreaking? Well, if you want a quick, easy way to prepare a speech or presentation – and then rehearse the structure and key messages in just a few minutes, then it is groundbreaking. There’s been nothing like this before. Most software innovation in the area of public speaking and presentations is around More…
‘We can face the confidence with future’: A media lesson from Julia Gillard
Slips of the tongue happen all the time. They’re not a problem. What matters is how we handle them. When speaking in public (or televised from Parliament), the best way to handle them is to pause, smile, and correct yourself. A minor blip. The worst way to handle them is to ‘power on’ and pretend it More…
Goldilocks communication: Just the right amount of information
In the story ‘Goldilocks and the Three Bears’, Goldilocks made sure everything was juuust right – what she ate (not too hot or too cold), the chairs she sat on and the bed she slept in (not too hard or too soft). So Goldilocks communication is where you provide just the right amount of information More…
Give the media a good ‘story’ – they’ll promote it for you!
Media training should start with an understanding of what every journalist wants: a good story. Let’s take a look at an example from Apple – who are masters at providing a catchy ‘story’ and having the media promote it exactly as Apple intended. It’s about the new MacBook Laptop released last October. The basic story More…
