The Power of Messaging and Message Delivery   I was interviewed by Dan Moss of crikey.com.au on Friday for an article about the image and messaging of the two key candidates in the Victorian election, Denis Napthine and Dan Andrews. Here are the good bits 🙂 in the second half of the article:   “Napthine scored highly on More…

Leaders love the word ‘excellence’. It’s used to set high standards and encourage a team to greatness. But is it overused? (Hint: Yes!). Could it even point people in the wrong direction? When should you and your team stop pursuing excellence? Steve Waugh, one of Australia’s greatest sporting leaders with strong opinions on leadership style, explained the problems he observed with More…

** This article was recently published on Business Insider. Great leaders, like legendary cricket captain Steve Waugh, are associated with great leadership messages. This is no coincidence. Vivid messages help position people as great leaders. Gandhi, Nelson Mandela, Steve Jobs, Anita Roddick, Richard Branson, Bill Clinton, Janine Allis and Howard Schultz are some great examples of this. More…

Great leaders, like Gandhi, are associated with great leadership messages. This is no coincidence. Vivid messages help position people as great leaders. Richard Branson, Bill Clinton, Nelson Mandela, Steve Jobs, Anita Roddick, Steve Waugh, Janine Allis and Howard Schultz are examples of this. This article focuses on Mohandas Gandhi who changed the world with his More…

I love writing about Steve Jobs and his incredible communication skills. And this Ashton Kutcher speech let’s me do it again. For example, How Steve Jobs’ messaging changed the world, Steve Jobs top 5 leadership messages and particularly the speech outline of his famous Stanford graduation speech. Jobs’ ability to leverage message and structure helped Apple More…

Great leaders like founder of The Body Shop Anita Roddick are associated with great leadership messages. This is no coincidence! Vivid messages help position people as great leaders. Gandhi, Nelson Mandela, Steve Jobs, Steve Waugh, Bill Clinton, Richard Branson and Janine Allis are examples of this. The story of The Body Shop is fascinating. Anita More…

Great leaders, like Bill Clinton, are associated with memorable leadership messages. This is no coincidence! Vivid messages help position people as great leaders. Gandhi, Nelson Mandela, Steve Jobs, Anita Roddick, Steve Waugh, Richard Branson and Janine Allis are examples of this. This article focuses on Bill Clinton and his leadership messages. Bill Clinton has decent More…

Great leaders, like Steve Jobs, are associated with memorable leadership messages. This is no coincidence! Vivid messages help position people as great leaders. Gandhi, Nelson Mandela, Anita Roddick, Steve Waugh, Richard Branson, Bill Clinton and Janine Allis are some good examples of this. This article focuses on Steve Jobs and his leadership messages. Steve Jobs was the CEO and Founder of More…

Messaging was Steve Jobs’ secret weapon in helping Apple products change the world. There is no doubt he transformed the world of music, computers and animation. In fact, he motivated people to work for him with the promise that they could actually change the world. But what is not recognised is how influential his unique approach to More…

A vivid message opens a window in the mind for more information. Great book titles capture interest in just a few words and draw you in to open the book and read more.   Find a vivid title for your communication project The title for your speech or presentation – or the tagline for your brand More…